The Rank Of 7 LinkdinTips And Profile In Consumer's Market

  LinkedIn was launched in 2003 and has been consistently growing ever since.  constantly changing, so now more than ever it’s already not enough just having a LinkedIn profile.

 Now it’s more about knowing how to make your LinkedIn profile stand out, how to make the most of it and how to make it useful for your career. I am Marat from EMOTION, Human ResourcesConsulting Agency (myemmotion.com).

 I’ve worked in Recruitment for over 10 years and I’ve used LinkedIn for nearly from the start. Both as a candidate and a hiring manager. As a candidate I was approached through LinkedIn by a fellow recruiter to work for one of the world’s largest fashion retail groups; and as a hiring manager, I networked with and hired hundreds of experienced professionals from around the globe.

 So these are my 7 tips to make your LinkedIn profile more attractive, to instantly get noticed by recruiters and hiring managers, without wasting any of your time on it! If you haven't already subscribed to my channel then definitely hit the subscribe button and the little bell to get the fresh new professional and personal growth content every week.

And if you stick with me until the end of this video I have a special bonus LinkedIn tip, on how to message to a LinkedIn member for free, without being their first connection.

 I am sure you will appreciate it. 1st tip is completing your profile! It might seem obvious but about 50% of profiles on LinkedIn are not complete. Let’s continue on the laptop, here is an example of an incomplete profile.

 The complete profile is called All-star on linkedIn, it will make you appear on the top of all the relevant profile searches. 

To find out your profile level, go to the ME icon and check your profile, in your Dashboard, which is private to you, you can see the level of Your Profile Strength Meter. Complete your profile until you reach the All-Star level. To add your work experience click on the plus sign. Add the title and then enter the company name, work tasks, and duties.

 The same goes for adding the education section. Add the title and then enter the university name. It's essential that your resume matches your LinkedIn profile because your potential future employers will check. 

Tip #2 is uploading a Good picture! LinkedIn has reported that profiles with a picture get 15 times more profile views and 8 times more connection requests than the profiles without them. 

I can’t stress enough the importance of a good quality photo on LinkedIn. What does that mean? Your LinkedIn profile picture is one of the first things that recruiters and hiring managers look at as soon as they look you up on LinkedIn.

 You want to have a photo which is recent and which is a high quality (or high resolution if you prefer). You also want the photo to look professional, ideally smiling, and looking into the camera... I have analyzed so many LinkedIn profiles, so I really do not recommend using family wedding pictures, selfies, pictures with animals, monuments, at the parties, or even pictures at the beach in a swimming suit (yes, I've come across to those too). 

Just as I said, well lit, smiling, and looking into the camera pictures are the best choice. It might get you all types of attention except for the one which LinkedIn platform is known for. So let’s just leave this kind of photos for Facebook or Instagram. 

#3 A proper HeadlineTo get started in the right direction on LinkedIn, you have to customize your headline. Think of your headline as of a Business Card title, it has to be clear. Having your job title and the industry is a must... By default, LinkedIn will place your most recent job title as your headline.

 You will have to go to your headline, pressed its button, and customize it using words that define your profile and which would make it easier for others to find you. Include your specialty and avoid generic headlines... You have 120 characters available to make your headline stand out.

 #4 Making a consistent Summary. Your summary should address who you are, who you help, collaborate, or provide services for. There are 2,000 characters available for you to create your summary.

 Your summary can sum up your professional history, qualifications, and personality. It can also give viewers a clear idea of what they should do: accepting your connection request, recruiting you for a job opening, or reaching out to you for networking purposes. 

Your contact details, an email, or a phone number, even both if you feel comfortable with it, should be on your profile. However, people outside your network can not see your contact details so putting your email in your summary could be a good idea.

 It will make the contact with you faster during the time when your job search. #5 Customize your LinkedIn URL and the background photo. 

Customizing your URL on LinkedIn will help you to brand yourself, it allows you to reference your LinkedIn page easily in your resume, business cards, and other documents. To do this click the Me icon at the top of your LinkedIn homepage.

 Click the "Edit public profile and URL" section, you will find the URL section on the top right corner. Keep it simple, it could be your name and your last name, or your business name. 

The background photo can be changed easily also by clicking on the ME icon, at the top of your LinkedIn page. Click the Edit icon in your intro card. In the pop-up click the Edit on the top right corner of your background photo. It even gives you a recommended size for your photo. Consider having your company's logo and a short value pitch along with a photo that could represent your brand. 

Tip #6 Ask for recommendations! Many people seem to hesitate to ask for recommendations from their current or previous managers or colleagues, but these recommendations are a must. Your profile is you talking about who you are and what you have done. 

The recommendations give you the opportunity to have others reinforce your claims. This is how you ask for a recommendation: Navigate to the profile of the 1st-degree connection you'd like to request a recommendation from. Click the More icon in the top section of the profile. Select Request a recommendation. 

Fill out the Relationship and Position at the time fields of the recommendations pop-up window, and click Next. You can include a personalized message with your request by changing the text in the message field. Click Send. You don’t need to ask for 10 recommendations once, go step by step.

 Choose carefully who you ask a recommendation from, those should be people who you have collaborated or worked with, and who know you as a professional. 

TIP #7: Add and manage your LinkedIn Skills and Endorsements Adding specific skills on your LinkedIn profile is a great way to showcase your abilities to other members, colleagues, managers, and even recruiters. They are a simple and effective way of building your professional brand and engaging with your network.

 According to LinkedIn, members who list skills on their profiles receive 12 times more profile views on average than those who don’t. If you don't have any skills listed on your profile, the Skills & Endorsements section won't appear. Click View profile. 

Click Add new profile section on the right rail. Select Skills from the dropdown. Type the name of a skill in the Skill textbox and select it from the list that appears.

 Once selected, it will automatically be added to your list of skills. When Skills & Endorsements section has been added to your profile, you can include more skills at any time. View profile. Scroll to Skills & Endorsements and clicked a new skill.

 In the pop-up window, type the name of a skill in the text box and select it. If your skill doesn't appear, type the full skill name in the field provided, then click it to add. These skills can be what you know how to do: Technical Recruitment, Social Media Management, Data Research, etc. 

Think about endorsements as new and improved keywords. LinkedIn automatically ranks your skills by the number of endorsements you have. You will find out which specific skills you are best known for, they will rise to the top of the list.

 You also get a chance of having skills added in different languages you might use professionally. Remember, endorsements are not anonymous and you are putting your name behind someone’s ability to do something, helping to shape their professional profile.

 And Just as I promised, here comes the Bonus Tip: Join LinkedIn groups! Aside from being a place for professionals with similar interests to share content, find answers, post jobs.

 You can also contact a member of the group for free without them being your first connection. To browse groups recommended to you by LinkedIn: In the Search bar at the top of your homepage, type keywords or group names of interest, click Search.