Best Keyword Research Is the First Step in SEO -2020

 Keyword Research: The Simple Approach

If you are starting to search for keywords and customize your blog posts to rank and recognize, there are some specific things you can do to get started.

First, let's use a free tool. And yes, it is Google's keyword tool that is part of the AdWords program. You will get much better results when you open an AdWords account, but you don't have to. Go to the tool and take a look.

Enter a keyword or phrase in the field above, fill out the fields for the capture code, and click Search. When you have an account, you will get a lot more results. But first, let's do it without an account.

What you are looking for here is a keyword or phrase in your niche topic that has low to medium competition and a decent global and local search. The Keywords Tool shows you which keywords have the short and medium (and high) game. So it's pretty easy to understand.

When it comes to global and local searches, you need to decide how popular the term is and whether you will get traffic from the search term. You want your exhaustive searches to be over 5,000 and your local searches to be over 1,000 per month. As you gain experience, improve your writing, and become successful by this method, keywords with higher searches and higher competitive values can help you rank and position.

Practice keyword research

Let's choose a keyword for today's purposes. Open the Google Keyword Tool and do this keyword research together. Let's say we are writing an article on "camping." To enter "camping" in the search box, fill in the input field, click "Search," and you'll see a list of keywords related to camping, your competition, and searches by month.

The funny thing about this business is that "camping" is a low-competition keyword with lots of monthly searches. For fun, open another tab in your browser, type camping in the search bar, and you will see that there are over 500 million websites whose content includes the keyword camping. For me, these opportunities aren't even worth trying. I would like to see a response to results from less than 500,000 websites.
Continue your keyword research to break down usable keywords.

As you can see, if you don't have a real AdWords account, you're limited to 100 results. With one account, you'd have keyword idea pages and the ability to delete those that don't work fast enough. You can filter the results using the advanced options. I would specifically select the filter options: low and medium competition, global searches greater than 5000, local searches greater than 1000.

You now have keyword search results for those criteria. Here, you're going to go through each keyword idea. You opened a browser tab to search for the keyword phrase and see how many websites have those words. Can you find any that you want to rank for?

Keyword research with the exact match filter

Well. I just came across the keyword “camping with children.” As a comprehensive search, it returned over 72 million results. Now let's do the keyword research as an exact match. This means that using the keyword in quotation marks, you are looking for "camping with children." What do we have now to get results? Two hundred sixteen thousand websites with exact keyword matches.

That would be a keyword to work with. After doing some simple keyword research, you have found a keyword phrase that could get you great results on your blog post ranking, and you are now ready to write a post about it. Theme. Remember to use your keyword as close to 2% of all words as possible.