How B2B Marketers Is Going To Change Your Business Strategies.
How B2B Marketers Is Going To Change Your Business Strategies.
You use viral email marketing as a marketing tool ... what do you think that means? Viral marketing can work well for B2B vendors as long as it's true:
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1. The product or service must offer added value for both the sender and the recipient.
2. The offer must be available. You don't want to provide a product that you can't deliver when demand is overgrowing.
3. The offer must be easily transferable to others. Email and web pages are the best way to make this happen.
4. Viral Vest marketing campaigns use existing networks to get the message out.
The basic level of viral marketing has been around for a long time. The idea is to encourage your customers or referral sources to share something about your business with their network of colleagues and friends. Those who share their information receive something in return. That something can be a gift or a service related to your business.
B2B Marketers |
The use of email makes it incredibly easy to forward information to a friend or colleague, especially if it's fun or free. With millions of users using the internet worldwide, the potential for exponential growth is enormous. The great thing about viral marketing is that it's free and pretty many works on its own. Once you make an offer and offer the option to resend, viral marketing spreads like ... well ... a virus ...
Implement viral marketing in your company. First, start with your customer base. Encourage existing customers to refer new customers. Second, go to your referral sources. Service providers, your outside network, and coworkers may be asked to make recommendations that will work.
If your clients are stressed-out executives, offer a reward that allows them to relax and unwind ... like a weekend.
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